ETAM

LIVE SHOW 2024

Paris, France

OBO designed and produced the ETAM LIVE SHOW 2024, delivering an unforgettable experience. On September 24th, the inner courtyard of La Monnaie de Paris was transformed into a bold and inviting cocoon, entirely lined with pink faux fur, creating an intimate and glamorous atmosphere. Cozy labyrinths served as the stage for a breathtaking runway show, showcasing the brand’s French craftsmanship. Models and performers took to the runway with confidence and joy, embodying the event’s vibrant energy. This 17th edition masterfully blended fashion and expertise, all set to an all-female musical lineup.